MAX & MACE

Max & Mace is a contemporary fragrance collection built around four distinct Eau de Parfum scents. The packaging was developed through a minimalist visual approach, allowing each fragrance to feel individual while remaining part of one cohesive system. A restrained typographic structure, bold logo block, and carefully selected colour coding create clarity, rhythm, and distinction across the range. The result is a refined, modern packaging system with a strong boutique character and a clear, recognisable presence.